Series of Spanish Wines:botella De Vino by Valerii Sumilov

Valerii Sumilov Designs The Botella De Vino Series of Spanish Wines

Valerii Sumilov, the lead designer of the highlighted design Series of Spanish wines by Valerii Sumilov points out, The name of the product - Botella de Vino - was embodied on four different levels. First, it's the product itself, which is a "bottle of wine" per se. Second, it's the name of the product, which bears the same meaning. Third, it's the stylized image of a wine bottle on the label. Fourth, it's the use of writings spelling "botella de vino" that form the bottle shape. Thanks to this visual recursion, the only thing the buyer is looking at no matter how close or far they are from the product is a "wine bottle"..

Series of Spanish Wines:botella De Vino by Valerii Sumilov Images:

VIA: http://competition.adesignaward.com/design.php?ID=28000

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